Using Adobe Photoshop and InDesign to complete this project, I was randomly assigned a tourist destination and received South Beach, Florida. We had to create a full ad campaign including posters, banners, social media and subway ads that showcased an aspect of the location that typically is not highlighted.
South Beach is notorious for its beautiful beaches and nightlife, but I wanted to create an ad campaign that truly shows the beautiful influence of art deco that is seen in the architecture throughout the city.